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8.05.2007

EA Sports, FIBA Reach Agreement To Bring Disappointing Misrepresentation Of International Game To NBA Live '08

EA Sports announced a multi-year licensing agreement with basketball's international governing body, FIBA, that will transport the excitement of the FIBA World Championship into the homes of video gamers around the globe this October.

NBA Live '08, the leading basketball video game on the market, will bring its trademark disappointing game play and misrepresentation of the NBA to eight of the top international teams in the world. These include Spain, Greece, USA, France, Germany, Italy, Argentina, and China, with more teams to be added in forthcoming iterations of the series.

"We are extremely proud to announce our partnership with FIBA," said Jordan Edelstein, Director of Product Marketing for EA Sports."This should give the franchise another potentially fun and authentic element with which to excite and ultimately disappoint our loyal fans."

EA Sports is not the only party looking forward to the upcoming let-down of the new international features. Fans have already begun flooding video game stores with pre-orders for the October release of the game.

"I can't wait to see how EA manages to homogenize the run-and-gun style of the Italians and the methodical precision of the Chinese," said an excited fan outside of a New York City EB Games, Sunday. I mean, we can now look forward to NBA Live's cookie cutter player abilities being applied to the international game. If you liked Boris Diaw's robotic lack of playmaking ability with the Suns, I'm sure he will be equally as inept and unlike himself with France. I'm just filled with so much anticipation right now, I don't know how NBA Live '08 could possibly be in any better position to crush my expectations."

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